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I´m a brand specialist, developing innovative and creative brands within tech.


Branding, Marketing, Advertising, PR


Spain, Sweden

I´m a curious and open-minded Swede who recently relocated to Barcelona for work. I have a passion for travel, meeting new people, and gaining new perspectives. Even though I love to see new places, nurturing meaningful relationships with those I care about is a high priority in my life. In my free time, I enjoy practicing yoga, exploring the fascinating realm of psychology, savoring diverse cuisines, and indulging in the world of wine. My professional journey has been centered around branding, a field that aligns with my fascination with psychology, innovation, and creativity. I have had the opportunity to work in agency, nonprofit, and client-side settings, drawing upon my expertise to shape brands in a meaningful way.

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I am always open to learning from new sources and people, both privately (due to my curiosity) and within my field of work, to help me broaden my horizons and develop a more inclusive worldview. A necessity to be able to build interesting communication and brands.

Challenging my assumptions and beliefs continuously is important to me. One way this has showcased itself is by founding a nonprofit organization that analyses the political discourse around migration in Sweden, to provide data and foster a discussion about what needs to change.

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How do you think you can contribute to the community? What do you feel you are an expert in and could give advice to the community on? Would you like to mentor in any area of expertise?
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